Author: Lindsay Gomez

  • The Secret to FINALLY Taking That Vacation (Even if You’re a Solo Shop)

    The Secret to FINALLY Taking That Vacation (Even if You’re a Solo Shop)

    When was the last time you took a vacation? Like totally unplugged from running your business? Really, has it been that long? I know, it’s really tough to build a business, keep all the balls in the air and even allow the thought of stepping away for a few luxurious days enter your mind. It’s…

  • Every Day is an Opportunity to Delight Your Clients

    Every Day is an Opportunity to Delight Your Clients

    We’ve all had awful and awe-inspiring experiences with businesses. You remember the horrible, I’m sure. You likely also remember those times where you were pleasantly surprised by the level of attention and care you were shown. And so, I want to share stories of three recent instances where I was completely WOW’d by a small…

  • The Latest News from the Wondrous World of Marketing

    The Latest News from the Wondrous World of Marketing

    Does marketing stump you? Leave you scratching your head a bit as to what the best practices and strategies are? You’re not alone. Marketing is a huge arena and there are dozens of sections and subsections you can focus on. I know, I have a Marketing degree and would also get asked what I wanted…

  • Hosting Events with Ease: Introvert Edition

    Hosting Events with Ease: Introvert Edition

    Last week we talked about how to successfully attend events and network even when you’re an introvert (and the very thought of the word ‘networking’ used to make your stomach churn). And now you know that being an introvert won’t hold you back from connecting with others in-person. It will actually allow you to create…

  • How to do Events + Networking Right: Introvert Edition

    How to do Events + Networking Right: Introvert Edition

    This week, I’m in DC for a client event. Although this is an event I planned, it has me reflecting on events and networking in general. I admit, I started out absolutely not wanting to do either. These were on a constant loop in my head: “I hate networking and group events.” “I never know…

  • Please, Please, Please Don’t Be Like This (a lesson in what not to do with your email list)

    Please, Please, Please Don’t Be Like This (a lesson in what not to do with your email list)

    Earlier this year, I was planning an event for one of my clients. It was going to be her first in-person event in over 1 1/2 years. We were going to go big with signage and attendee swag and photos and videos and lavish catering – the works! But, I don’t live in the same…

  • 3 New Time-Saving Tips Just for YOU

    3 New Time-Saving Tips Just for YOU

    I love learning. I love to discover new ways to do that same thing. Or learn a completely new concept. I love to get better so that I can support my clients in completely new ways. It probably comes as no surprise that I’m on a number of email lists. And each day, content (both…

  • Get What You Came For

    Get What You Came For

    At any moment, we can choose to feel… happy. elated. frustrated. overwhelmed. disappointed. Any colorful emotion in the crayon box is always available to you (and also some that aren’t). But we also get to chose how we experience life. Yes, ma’am, you are the creator of what happens in your world. So it irks…