Lindsay Gomez

Category: manage your business

  • Permission Slips and Next Steps

    Permission Slips and Next Steps

    Maybe that NEXT BIG THING feels slightly out of reach. Or just not quite doable… yet. What is it? Write it down on paper…  I, [insert your name], give myself permission to [insert that big, hairy, scary thing]. You can do it! Now, let’s get started! Much of the work I do with clients is…

  • Sorry Folks, Coaches Can’t Have All the Answers For You

    Sorry Folks, Coaches Can’t Have All the Answers For You

    “Why can’t she just tell me what to do?” I hear this line a little too often with business owners work with coaches, whether it’s a launch strategist or marketing coach or business coach. Business owners just want to be told what to do. I get it. It’s not that they’re incapable of doing the…

  • How to Put Yourself Out There in Your Sales and Marketing

    How to Put Yourself Out There in Your Sales and Marketing

    I see it so often. We’re hungry to be known. We want to get out there into new spaces. We want to be viewed as the expert. We want to get clients. And so, we approach the marketing activities and the sales conversations from a place of one-sidedness. “Here’s what I can do for you…

  • What To Do When Your Mojo (and Power) Gets Zapped

    What To Do When Your Mojo (and Power) Gets Zapped

    After the beautifully long, delicious, fun-filled, rejuvenating Thanksgiving weekend, I woke up on Monday to 8 inches of snow and ice, 50 mph wind gust, 31 degrees without the windchill, and … no power. It was quite the floor-thumping arrival for our winter season. This is what my mentor, Jenny Shih, would call an “oh…

  • How to Clean Up That Mess of Shoulds

    How to Clean Up That Mess of Shoulds

    I was recently asked for a book recommendation. But the person wasn’t looking for the regular old standbys, like Good to Great or The 7 Habits of Highly Effective People or The Four-Hour Workweek. They were looking for a book that’s helpful, practical, inspiring AND that most people haven’t read yet. I thought it was an interesting…

  • One of My Favorite Books Cost Over $3,800

    One of My Favorite Books Cost Over $3,800

    Yep, you read that title right. Nope, I didn’t confuse the comma for a decimal point. Linchpin by Seth Godin actually cost me $3,850. And I happily paid it.  I received it as part of enrolling in Seth Godin’s altMBA program, which I took part in last month. I went through the 4-week, intensive program…

  • What To Do When Your Questions Have Questions

    What To Do When Your Questions Have Questions

    Are you familiar with the Four Tendencies? No? Head over here and take the quick quiz – I’ll wait. One of the tendencies is a Questioner. If you aren’t familiar with Gretchen Rubin’s work on tendencies, you can probably guess that Questioners ask A LOT of questions. Even if you don’t test as a Questioner,…

  • It’s Not ONLY About the Exercise

    It’s Not ONLY About the Exercise

    If I were to ask around on what the foundation of a successful business is, common responses would likely be… Innovative Marketing Quality Product or Service Evergreen Programs Better Leveraging your Time and Team Efficient Operations Those are all important, no doubt. What if I told you that was all wrong?!? Or maybe not completely…