I have something to tell you that you may not want to hear…
… you are not a machine.
Better yet, you don’t have to be one to have a successful business.
But you also can’t do it all on your own.
The last common trait all successful business owners have is a team – a specific circle of people who regularly support their business vision.
Now don’t worry here, we’re not talking a team of 20 full-time people to get to where you want to go. No, my friend.
But having people in your business world that regularly help you is key.
The biggest reason – time. There simply isn’t enough time for you to take your business to the next level and still have enough mental whitespace to think strategically. You might be able to make it work for a short while, but it really isn’t a sustainable pace and will lead to burnout.
And the second biggest reason – your sweet spot. You operate best in your zone of genius, which isn’t going to be every area of your business. It’s likely the actual service you provide and maybe one other area. This is exactly where you need to be spending your time. And bring in support for the other areas.
The support doesn’t need to ongoing all of the time either.
Yes, a virtual assistant is amazing to take some of the repetitive tasks that really don’t need your input off of your place.
But there are instances where you only need support for a project, like a website redesign (in need of an incredible web professional, go here!) or maybe your social media during a program launch. Then you have a go-to person in these categories that you work with when needed.
Let’s also be honest, our businesses end of being a lot of our lives. So think about making sure you have the support you need outside of your actual business. Is your spouse or family or friends showing you the love when it comes to your business?
How do you going about bringing in more support?
First, you make a list of all that you’re doing in your business (you know I love a good list).
Then you go through the list of the tasks that aren’t in your zone of genius, don’t light you up, and that you can delegate out.
Assess which items are most critical to taking off your to-do list. Then ask yourself, who would support me with that? Is it a VA, Social Media Manager, Graphic Designer, Website Developer, Client Care Expert, Business Coach?
You may find you already have some of your team assembled.
If not, don’t panic. But before filling the key team openings, assess what your budget is. What can you invest in your team right now? Three months from now? At the end of the year? It might be that you need to grow your team slowly and that is totally okay.
Then, start asking for referrals from your community on who they work with on X projects or for Y tasks.
For more details on how to hire your new VA (and really any key team member), check out my 5-Part series, which starts right here.
Did you do it – did you make the list and check it twice? How far along is your team building? Post an update on where you are now and where you aiming to be three months from now. Can’t wait to hear from you!
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